CQ Medical rebrand follows merger of positioning aid companies

Following the merger of Qfix and CIVCO Radiotherapy earlier this year, the company has rebranded as CQ Medical. The announcement took place during the ASTRO 2023 annual meeting in San Diego in October, an event that brought together industry experts for four days of insights.

The company says its rebranding introduces a fresh visual identity and a renewed voice, while it retains its commitment to delivering market-leading products and services.

CQ Medical ceo Mike Sutter explained that the name was born from its ‘care quotient’ philosophy. “It represents our core reason for existence: to combine intelligence and empathy in creating positioning innovations that advance human care. Today, we bring together the best of the best to create something even better.”

As the distributor of CQ Medical products across the UK and Ireland, Oncology Imaging Systems (OIS) says it is proud to support the company in its next chapter. OIS representatives are available to address any inquiries and provide support in procuring CQ Medical’s solutions.

Picture: CQ Medical’s patient positioning devices are available from Oncology Imaging Systems.

Published on page 8 of the November 2023 issue of RAD Magazine.